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A complete guide to Eid al-Adha 2025: dates, countries, blessing techniques and taboos that foreign traders must know!
Eid al-Adha, also known as the Festival of Sacrifice, is one of the important festivals of Islam. For foreign trade people, knowing the relevant information of this festival can not only better establish connections with customers, but also seize the business opportunities of festival marketing. This article introduces the relevant content of Eid al-Adha in 2025 in detail.
1. Dates for Eid al-Adha in 2025
The Gregorian calendar date for Eid al-Adha in 2025 is June 6 , which corresponds to December 10, 1446 in the Islamic calendar. However, some countries or regions such as Bahrain may adjust the date to June 7 due to time differences or differences in observing the new moon. .
II. Countries Celebrating Eid al-Adha (Full List of 57 Countries)
Eid al-Adha is a festival celebrated by 2 billion Muslims worldwide. 57 Islamic countries and regions will observe the festival, including:
Middle East : Saudi Arabia, UAE, Qatar, Kuwait, Oman, Bahrain, Yemen, Iraq, Iran, Jordan, Syria, Lebanon, Palestine.
North Africa : Egypt, Algeria, Morocco, Tunisia, Libya, Sudan, Somalia.
Central Asia : Kazakhstan, Uzbekistan, Turkmenistan, Kyrgyzstan, Tajikistan.
South Asia : Pakistan, Bangladesh, Afghanistan, Maldives.
Southeast Asia : Indonesia, Malaysia, and Brunei (locally known as "Eid al-Adha").
Africa : Nigeria, Senegal, Niger, Mali, Chad, Mauritania.
Others : Turkey, Albania .
3. Eid al-Adha holiday arrangements in various countries
The holidays in various countries are usually 3-5 days long, with the core dates being June 6-10, as follows:
Xinjiang, China : 5 days, June 6 (Friday) to 10 (Tuesday) .
Saudi Arabia and the United Arab Emirates : June 5-8 (including Arafat Day).
Egypt, Pakistan : June 6-9.
Yemen, Malaysia : June 6-10 .
Non-Islamic countries : Some companies only have holidays on core days, so it is recommended to confirm in advance.
4. Foreign Trade People Must Know: Guide to Sending Blessings
1. Is it necessary to send blessings?
Must send! Eid al-Adha is one of the most important festivals for Muslim customers. Blessings can:
Breaking the ice with new customers : Building trust through cultural identification;
Maintain old customers : increase repurchase rate and avoid being preempted by competitors.
2. When will it be sent?
Best time : 1-2 days before the holiday (June 4-5), avoid the holiday itself (June 6-8) when customers are busy with family activities;
Taboo period : Do not push for orders or promote products during holidays.
3. Which platform should I use to send it?
Emails : Be formal and professional, with holiday-themed templates;
WhatsApp/WeChat : Suitable for customers with whom we have close daily contact, allowing users to send text and picture greetings;
LinkedIn : Simple English greetings to enhance your professional image
4. Examples of high-quality greetings
Universal version :
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English: "I wish you a blessed Eid al-Adha! May the joy of Eid al-Adha be with you, may your family be happy and healthy, and your career be successful!"
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English: “Wishing you a blessed Eid al-Adha! May the joy of this holy festival bring peace and prosperity to your family.”
Personalized version :
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English: "Dear [customer name], thank you for your support during this festive season! May Allah bless you with a prosperous business and happiness for your family!"
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English: “Dear [Client Name], May Allah bless your business and family with abundance on this sacred Eid!”
Tips for adding points :
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Localization : using the customer’s native language (e.g. “Eid Mubarak” in Arabic);
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Visualization : E-cards or short videos with festive elements.
5. Eid al-Adha Festival Marketing Strategy
1. Marketing Strategy
Plan in advance : Develop a marketing plan 1-2 months before the festival, including promotional activities, advertising, etc.
Social media promotion : Use social media platforms such as Facebook and Instagram to post product pictures, videos and stories related to Eid al-Adha to attract customer attention.
Organize online activities : such as sweepstakes, Q&A, etc. to increase customer engagement and brand awareness.
2. Product Selection Strategy
Religious items such as prayer rugs, Qurans, incense burners, etc. are popular items during the festival.
Gifts : such as perfumes, jewelry, specialty foods, etc., suitable as holiday gifts.
Household items : such as carpets, lamps, decorations, etc., can be used for home decoration during the holidays.
6. Taboos and precautions during Eid al-Adha
1. Religious and cultural taboos
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Diet : Absolutely avoid any mention of pork, alcohol, or non-halal food;
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Dress : Avoid revealing or brightly colored clothing, and be cautious about using sexy elements when communicating with female clients;
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Gifts : Halal food and handicrafts are recommended; alcoholic beverages and items with cross symbols are prohibited.
2. Business Communication Taboos
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Don’t push sales : During the holidays, customers are focused on their families, and hard sales can easily cause resentment;
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Logistics reminder : The 1-2 months before the holiday is the peak purchasing season, so you need to prepare goods in advance and confirm the transportation time.
3. Other Notes
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Ramadan connection : The two months before Eid al-Adha are Ramadan (March 1-31, 2025), and the annual marketing plan can be formulated in conjunction with the two festivals;
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Political evasion : Avoid discussing religious conflicts in the Middle East or sensitive topics.
7. Summary: Action List for Foreign Traders
1. One month before: Develop marketing plans and select hot-selling products.
2. Before June 1 : Send a blessing email with a customized greeting card attached.
3. Confirm the holiday schedule of each country and adjust the delivery and order plan.
4. Social media : Post a festival poster (elements: crescent moon, mosque, sheep).
5. Post-holiday follow-up : Contact customers within 1-2 weeks after the holiday to inquire about their holiday experience and promote new orders .
In short, for foreign trade salespeople, Eid al-Adha is a great opportunity to strengthen relationships with clients and expand business. By understanding festival information, sending blessings, and carrying out marketing activities, they can better establish long-term and stable cooperative relationships with clients.

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