Hello everyone, I’m Lisa, a newbie in foreign trade. When I first entered the industry last year, I didn’t even know how to use Facebook. Now I make over 100,000 orders a month with it! Today, I’ll use my real experience of selling home storage products to teach you how to use Facebook to find customers accurately, and then recommend a super powerful tool (there’s a surprise at the end of the article)!
When I first started, I didn’t even know where my customers were. Later, I used the customer portrait function of Foreign Trade Geeks and entered the product keywords “home storage” and “kitchen racks”. The system immediately analyzed the following:
👉Tips : Don’t just guess! Use tools to quickly capture the target customer’s age, interests, and search terms. It is 10 times more efficient than blindly casting a wide net!
After knowing the customer profile, I used 3 tricks to get into their circle:
Posting manually every day is too tiring! I use the automatic content generation of Foreign Trade Geek , set up "post practical information every Tuesday, post customer cases on Thursday, and post promotions on Sunday", and the system directly helps me:
Generate the "Before & After comparison chart" that European and American housewives love to see;
Write down-to-earth copy, such as “Tired of messy drawers? This box saved my marriage!” ;
Schedule posts to your company homepage and groups you join, completely freeing your hands!
👉 Lesson learned from bitter experience : Don’t spam ads! I started posting 5 product photos a day, and was kicked out of 3 groups... Later, I used tools to control the frequency, and my fans increased by 3 times .
How can I quickly follow up when a customer inquiries come? I use the business opportunity monitoring function of Foreign Trade Geek:
Automatically track customers' comments and private message keywords (such as "quote" and "sample") under posts, and immediately send pop-up reminders;
Monitor the dynamics of the competitor's homepage. When the other party offers a discount, I will immediately send a "limited time discount" to the customer to cut in. ;
You can also analyze which posts bring the most inquiries and optimize your content strategy.
One time, I discovered through surveillance that an American blogger had posted a complaint about “not being able to find good-looking storage boxes”, so I immediately sent her a private message to send her samples. As a result, she posted an unboxing video, which brought in more than 50 inquiries that day!
To be honest, without this tool, I would have spent at least half a year on this detour! Its three core functions directly beat Facebook:
Customer portrait analysis → locate target customer characteristics in 1 second;
Automatically generate and publish social media content → Say goodbye to staying up late to write copy;
Real-time monitoring of business opportunities → Fully understand competitor dynamics and customer needs.
Now, by taking advantage of their limited-time free promotion, you can also use customs data for free to find customers!
Draw a portrait first, then cast the net - don't use tactical diligence to cover up strategic laziness;
Mix in the circle and build trust - 80% interaction + 20% soft advertising;
Tools save effort, data determines success - make good use of automation and increase efficiency tenfold.
I am Lisa, a foreign trader who started from scratch. If my method is useful to you, please like and collect it! For details about tools and practical operations, please send me a private message~
Are you ready to take your market research to the next level? Sign up for Foreign Trade Geeks now and start finding your ideal customers!