外贸学院 |

热门产品

外贸极客

Popular articles

Recommended Reading

Promotion roadmap and nanny-level tutorial for foreign trade website launch (SEO + Google Ads + social media traffic)

发布时间: 2025/10/21
作者: AB customer
阅读: 95
类型: Technical knowledge

"Building a website is just the beginning; marketing is the soul." This article explains the three main ways to acquire traffic after your website launch: ① Free traffic (SEO + content marketing), ② Paid traffic (Google Ads), and ③ Social media traffic (LinkedIn, Facebook). Included are practical budgeting suggestions and implementation examples to ensure your website truly "gets seen and attracts inquiries."

外贸站推广教程图制作.png

🚀 1. Free traffic: SEO + content marketing, let the website passively acquire customers in the long term

✅ 1. Why SEO is the "long-term bonus" of foreign trade websites

SEO (Search Engine Optimization) is search engine optimization, which makes your website appear at the top of customer search results .

Foreign trade customers are accustomed to finding suppliers through Google. Once your website is included in Google and ranks high, traffic and inquiries will continue .

🧭 2. Three steps to get started with SEO for beginners

Step 1: Keyword layout

  • Use tools like Google Keyword Planner to filter out the words that your customers frequently search for.

  • Each page focuses on 1~2 core keywords.

  • Keywords are naturally included in the titles of product pages and article pages.

Step 2: Content Optimization

  • Publish 1~2 industry-related articles or product application articles every week.

  • The content structure is clear: the title (H1), subheadings (H2), and keywords appear naturally.

  • Image naming and ALT tags must be optimized.

Step 3: External links and inclusion

  • Leave a link to your website on industry forums, B2B platforms, social media, etc.

  • Submit your sitemap (sitemap.xml) through Google Search Console.

📌Practical example:

When using the ABke intelligent website building system , the background will automatically generate SEO-friendly titles, URLs and tags , and provide visual SEO score prompts .

Just click "One-click Optimization" to complete the SEO configuration of the entire site. Even novices with no basic knowledge can get started quickly.

💡TIPS: It usually takes 1 to 3 months for SEO to take effect, but once it takes effect, traffic will continue to grow, making it the most stable way to attract traffic.

uploaded image


💰 2. Paid Traffic: Google Ads: Quickly Boost Inquiries

✅ 1. Why does a new website need to cooperate with Google Ads?

SEO takes time to accumulate, and Google Ads can immediately expose your website to your target customers , making it the fastest way to promote your website in the startup phase.

For new websites, advertising can not only bring traffic, but also accelerate the improvement of SEO weight.

🧩 2. Practical advertising process for foreign trade novices

① Identify target market and language

Select the country of delivery and the language used by customers (such as English, French, Spanish, etc.).

② Search Ads

  • Select the product word that customers are searching for, such as "custom LED light manufacturer".

  • Set a daily budget (recommended starting point: $10-$30/day).

  • Optimize ad titles: highlight product advantages and call to action.

③ Display Ads

  • Display your branded banner ads to get seen multiple times by potential customers.

  • Cooperate with Remarketing to improve the inquiry conversion rate.

④ Conversion tracking

  • Install Google Tag Manager and conversion code to track the source of inquiries.

📊Practical case:

Using the "Advertising Agency" function of AB Customer Smart Website Builder , the system can automatically:

  • Identify the website industry → Intelligently generate advertising copy;

  • Automatically bind Google landing page → display advertising data in real time;

  • View the source of each inquiry and the effect of keywords with one click in the background.

✅Recommended budget reference:

  • Initial testing period: $300~$500/month

  • After conversion: adjust investment ratio based on ROI

  • Maintain an observation period of at least 2 months and avoid frequent adjustments.

🪄Summary:

Google Ads is the best SEO accelerator. Combining the two gives your foreign trade website both short-term explosive power and long-term vitality.


📱 3. Social Media Traffic Generation: LinkedIn + Facebook: Building Trust and Exposure

✅ 1. Why do foreign trade people have to do social media?

Overseas customers not only look at your website, but also use social media to check whether your company is "real and reliable."

Social media account = digital business card.

Regularly updating high-quality content and showcasing team and customer cases can effectively enhance trust.

💼 2. Master LinkedIn lead generation in three steps

  • Optimize your company's homepage : highlight your products and advantages in your profile picture, cover, and introduction.

  • Publish content regularly : such as customer cases, product demonstrations, and industry information.

  • Targeted addition of potential customers : Use the LinkedIn search bar to proactively add people with target positions (such as purchasing managers).

💡Practical suggestions:

  • Update at least 2 posts per week.

  • Include a website link and a CTA in your post (e.g., “👉 Visit our site to get quotation”).

🌐 3. Facebook traffic generation techniques

  • Create a business homepage (Facebook Page) and keep it active.

  • Publish product images, factory videos, and screenshots of customer reviews.

  • Use Facebook groups like “Importers Worldwide” to target engagement.

  • You can run Facebook ads on a low budget ($5-$10/day).

📱Automated gameplay:

The social media automation operation function provided by ABke Intelligent Website Builder can achieve:

  • Update new website content to LinkedIn and Facebook with one click;

  • Intelligent scheduling and automatic posting;

  • View social media engagement and traffic data.

uploaded image


📈 4. Integrated Strategy: SEO + Ads + Social Media Trinity Promotion Matrix

Promotion methods advantage cost Effective period Suitable stage
SEO optimization Long-term effectiveness and low cost 💸Low ⏳Slow (January to March) Long-term operation
Google Ads Fast results and precise exposure 💸Medium~High ⚡ Fast (immediately) Website initial/promotional period
Social media traffic Increase trust and expand connections 💸Low 📅Medium (2-4 weeks) All stages

✅Golden combination suggestions:

  • Early launch: Google Ads + social media exposure

  • Stable period: SEO content continues to be optimized

  • Growth stage: The three elements work together to form a closed loop of traffic


💼 5. The critical mile from "website building" to "customer acquisition"

Many people mistakenly believe that building a website will automatically attract inquiries, but the truth is:

👉 A truly high-conversion foreign trade website = high-quality website construction + systematic promotion.

Use AB customer intelligent website building , you will get:

  • 🧠 AI automatic SEO optimization : intelligent generation of keywords, titles, and internal links

  • 💰Advertising Assistant : One-click hosting for Google Ads

  • 📲Social Media Automation : LinkedIn and Facebook Simultaneous Release

  • 📊Inquiry data dashboard : real-time tracking of sources and ROI

📌 A one-stop closed-loop solution that allows you to go from "having a website" to "getting inquiries"!

uploaded image


🎯 Conclusion: Turn your website into a 24-hour salesperson

Whether your website is newly launched or has been operating for a long time, the core logic of traffic and inquiries will never change:

Let customers find you + trust you + contact you proactively.

Master the above three promotion paths and use intelligent tools (such as AB customer),

You can also make your website continue to shine in Google and the social media world and continue to make sales💥 .


🚀 Take action now and let the world see your website!

👉Free experience of AB customer intelligent website building system

💡 One-click activation of intelligent SEO + advertising agency + social media traffic

Let your website go from "launch" to "inquiry" in one step!

🔖 Recommended reading:

Cross-border sellers, how to build your first foreign trade website? "Nanny-level practical tutorial"

What sections must a foreign trade website have? (With structure diagram and content template)

How to choose a good domain name and server for your foreign trade website? Make it easier for customers to find you

How to Write a High-Conversion English Product Details Page for a Foreign Trade Website (with Examples in Chinese and English)

How to build a multilingual website in the simplest way without coding or technical skills? (How to build a multilingual website for beginners)

A must-read for beginners! A nanny-level tutorial on SEO optimization for foreign trade websites (Google inclusion + keyword practice)

How to use AI to generate content for foreign trade websites? (Product + Article + FAQ practical case)

How to automatically collect inquiries on your website? (Tutorial on forms, 24-hour online customer service, and visitor tracking)

Foreign trade website promotion Foreign trade independent station promotion Foreign trade website SEO Foreign trade website content marketing Google Ads Foreign trade website Google advertising Foreign trade website social media traffic AB customer intelligent website building

智领未来,畅享全球市场

想要在激烈的外贸市场中脱颖⽽出?AB客的外贸极客为您简化繁琐业务,通过智能⾃动化技术,将营销效率提升3-10倍!现在注册,体验智能外贸的便捷和⾼效。
了解AB客
专业顾问实时为您提供一对一VIP服务
开创外贸营销新篇章,尽在一键戳达。
开创外贸营销新篇章,尽在一键戳达。
数据洞悉客户需求,精准营销策略领先一步。
数据洞悉客户需求,精准营销策略领先一步。
用智能化解决方案,高效掌握市场动态。
用智能化解决方案,高效掌握市场动态。
全方位多平台接入,畅通无阻的客户沟通。
全方位多平台接入,畅通无阻的客户沟通。
省时省力,创造高回报,一站搞定国际客户。
省时省力,创造高回报,一站搞定国际客户。
个性化智能体服务,24/7不间断的精准营销。
个性化智能体服务,24/7不间断的精准营销。
多语种内容个性化,跨界营销不是梦。
多语种内容个性化,跨界营销不是梦。
https://shmuker.oss-accelerate.aliyuncs.com/tmp/temporary/60ec5bd7f8d5a86c84ef79f2/60ec5bdcf8d5a86c84ef7a9a/thumb-prev.png?x-oss-process=image/resize,h_1500,m_lfit/format,webp