Searching through the official website is the most direct way. It can obtain the official email address approved by the company for external business transactions and is highly reliable. However, some companies may not display the email address directly due to privacy considerations, so it is necessary to further dig out hidden information such as web page codes. But overall, the email address provided by the official website corresponds to the accurate target company and is an important way to start cooperative communication.
-
Example display :
For example, if you are engaged in foreign trade of electronic products, your target customer is ABC company, a well-known foreign electronic equipment manufacturer, whose official website is " www.abc.com ".
-
Practical steps :
-
First, enter the exact name of the target client company through a search engine (such as Google) to find its official website link.
-
After entering the official website, look for the "Contact Us" section. Usually, the company's general email addresses are listed here, such as info@abc.com, sales@abc.com, etc., which are used for external business consultation and communication. Some official websites will also list email addresses by department, such as support@abc.com for after-sales support, etc. You can collect the corresponding email addresses according to business needs.
-
If the email address is not directly displayed in the "Contact Us" section, view the source code of the web page (right-click in the browser and select "View Source Code"), then use the shortcut keys Ctrl + F (Windows system) or Command + F (Mac system), enter the "@" symbol to search, and it is possible to obtain the email address hidden in the code.
Social media platforms bring together a large number of companies and professionals, allowing you to directly contact people in key positions in the target company, and the email addresses you obtain are highly targeted. However, some people may not disclose their email addresses, so you need to patiently establish contact and gradually ask.
-
Example display :
Take LinkedIn as an example. If you are engaged in foreign trade of clothing, your goal is to establish connections with the purchasing managers of foreign clothing brands. Searching for relevant clothing brand companies on LinkedIn will allow you to find company pages and personal profiles of current employees.
-
Practical steps :
-
Choose mainstream social media platforms, such as LinkedIn, Facebook, Twitter, etc. Register and complete your account information first to create a professional foreign trade business image.
-
Enter the target customer's company name in the platform's search bar, go to the company's official page, view its employee list, and focus on personnel information in business-related positions such as the purchasing department and sales department. Usually they will list their work email address in their personal profile, or you can politely ask for their email address for business communication through internal messages.
-
For platforms such as Facebook and Twitter, you can also look for some promotional content, event information, etc. released by the company, which may mention the email address for consultation and feedback.
The foreign trade B2B platform itself is a bridge built for foreign trade transactions. It brings together a large number of foreign customers with purchasing or cooperation intentions. The email addresses obtained all have real foreign trade business needs. However, the competition is also fierce. It is necessary to highlight the advantages of your own products to attract customer replies and establish contact.
-
Example display :
Like Alibaba International Station, Global Sources Network, etc. Suppose you run a furniture foreign trade business on Alibaba International Station and want to find foreign furniture dealers as customers.
-
Practical steps :
-
Register and certify as a supplier member of the corresponding foreign trade B2B platform, improve your product information and company introduction, and increase exposure.
-
Use the platform’s search function to filter out a list of potential customer companies based on keywords (such as “furniture dealer”), regions (such as the United States, Europe, and other target market regions), and other conditions.
-
Click to enter the page of a specific client company, which will generally display its contact information, including an email address. Alternatively, you can use the inquiry function provided by the platform to send an inquiry email to the other party. The email address to which the other party replies will become the precise email address for your subsequent continued communication.
The official website of an industry exhibition can help you focus on companies in the industry that are active and have cooperation intentions. These companies participate in the exhibition to expand their business, so the email addresses obtained are of great value for conducting foreign trade cooperation. However, you should pay attention to the timeliness of information updates on the official website of the exhibition and the accuracy of some contact information may need further verification.
-
Example display :
For example, the official website of the Cologne International Furniture Fair (imm cologne) in Germany publishes information about many exhibitors and professional visitors.
-
Practical steps :
-
Use search engines to find official websites of well-known exhibitions in the target industry. For example, search for "furniture trade show in Europe" to find relevant exhibition websites.
-
Look for a list of previous exhibitors on the official website of the exhibition (usually there will be a special section listing them, or you can obtain it by searching historical exhibition reports, etc.). These exhibitors are often companies with certain strength and business needs in the industry, and are potential customers.
-
Enter the exhibitor's specific introduction page, where you will find their contact information and extract their email address from it; or some exhibition official websites provide online appointment and communication functions, through which you can make an appointment and obtain the other party's email address in subsequent communication.
The advanced search syntax of search engines can accurately narrow the search scope and quickly locate web pages that may contain the target customer's email address, but it requires a certain amount of grammar learning and practice, and the authenticity of the filtered information and the validity of the email address must be carefully identified. Sometimes other tools are needed to complete the email information.
-
Example display :
If you want to find the email addresses of companies engaged in the manufacture of mechanical parts abroad, the target market is the UK.
-
Practical steps :
-
Select a common search engine, such as Google. Use advanced search syntax, such as "mechanical parts manufacturing inurl:uk" (limited to the UK) "mechanical parts manufacturing intitle:contact" (limited to titles containing contact-related words), which can filter out web page results that are more in line with the target.
-
Look for information containing email addresses on the searched web pages, which may be the company's official website page, contact information provided when introducing the company in industry information, etc. Pay special attention to email addresses in content that appears to be officially released by the company and has business relevance.
-
If you encounter an email address that only displays part of the email address (for example, it starts with "xxx@" and the domain name is hidden), you can combine other known information such as the company name and use domain name query tools (such as whois, etc.) to further infer the complete email domain name.
The Yellow Pages website integrates a large amount of basic information and contact information of companies, and is classified by industry and region, making it easy to find the target customer's email address. However, please note that some Yellow Pages information may not be updated in a timely manner. After obtaining the email address, it is best to simply verify whether the email address is still in use normally.
-
Example display :
For example, Europages, if you are engaged in foreign trade of chemical products, you want to find European chemical raw material buyers.
-
Practical steps :
-
Visit internationally renowned yellow page websites, such as Europages, Thomasnet (mostly targeting the US market), etc. Some of them may require you to register an account and log in to fully view the information.
-
Enter industry keywords (such as "chemical raw materials purchaser") and target regions (such as France, Germany and other specific countries) in the search bar of the Yellow Pages website to filter and search.
-
Click to enter the yellow pages introduction page of a specific client company, which will clearly list its contact information, including email address. You can directly record it for subsequent business development communication.
The information in commercial databases is highly professional and accurate, and can accurately locate target customers based on multiple dimensions. The quality of the emails obtained is guaranteed, but the cost of use is relatively high. Either you need to pay to purchase permissions, or there are certain requirements for the company's own qualifications before you can use it. The input-output ratio needs to be comprehensively considered.
-
Example display :
For example, the Dun & Bradstreet database contains detailed information on many global companies. If you are engaged in foreign trade of auto parts and want to cooperate with foreign automobile manufacturers.
-
Practical steps :
-
Purchase or obtain the right to use a commercial database through formal channels (some databases have free trial opportunities for corporate users who meet certain conditions).
-
After logging into the database, you can accurately screen target customer companies based on industry classification (select automobile manufacturing related classification), company size, region and other conditions.
-
Check the detailed information page of the selected company, which must include a contact information section, and extract its email information. The information in these databases is usually relatively accurate and updated with a certain guarantee, so it can be used safely for foreign trade business expansion.
Email addresses obtained through customer recommendations and industry connections often have a higher possibility of cooperation because there is a certain basis of trust. However, it takes time and effort to maintain existing customers and expand your network, and you must pay attention to following business ethics during the recommendation and communication process to protect the interests of all parties.
-
Example display :
You are engaged in foreign trade of agricultural products and currently have a long-term foreign customer A who knows many other agricultural product distributors in the industry and can recommend a new potential customer B through him.
-
Practical steps :
-
Maintain existing foreign customer relationships, communicate regularly, and at the right time (such as after completing a successful transaction) express to the other party your desire to expand more business and meet more peers, and ask them to help recommend potential customers.
-
Once you get a recommendation, politely contact the recommended potential customer via email, phone, or instant messaging tools (such as WhatsApp, etc.) to increase trust. You can mention the referrer during the initial contact to increase trust, and then naturally ask for the other party's email address for subsequent detailed business communication.
-
At the same time, actively participate in industry activities, join industry associations, expand industry contacts, establish connections with other foreign trade practitioners, foreign corporate representatives, etc., share potential customer resources with each other during the communication process, and obtain more target customer emails.
-
Example display :
For example, email marketing tools such as Mailchimp, SendinBlue, and AB客(some functions are applicable to email searches). If you are engaged in gift foreign trade and want to expand your overseas customer base.
-
Practical steps :
-
Register and select a suitable email marketing tool, and follow its guidance to complete basic operations such as account settings and importing your existing customer data (if any).
-
Using the tool’s built-in potential customer search function, enter the geographical scope of the target market (such as Asia, South America, etc.), industry keywords ("gift" related), and other conditions. The tool will search for a list of possible target customer email addresses based on its algorithm and data resources.
-
Conduct preliminary screening and verification on the searched email list to eliminate emails that are obviously invalid or do not meet business needs. Then, conduct small-scale email promotion tests through email marketing tools to observe the feedback effect and further determine the effectiveness of the email and the customer's intention.
-
Example display :
Taking AB customer customs data [ https://www.cnabke.com/customsData.html ] as an example, if you are engaged in textile foreign trade, you want to find the corporate email address of foreign imported textiles.
-
Practical steps :
-
After registering and logging into the AB customer platform, you can filter and search according to the product HS code (textiles have corresponding coding classifications), import and export countries and regions, and locate the list of foreign companies that import your related products.
-
Click to enter the detailed information page of a specific company, including the company name, address, contact information, etc., and extract the email address from it. These companies actually have import business needs, so email addresses are very valuable for conducting foreign trade cooperation.
-
The obtained email addresses can be further sorted out, combined with other customs data information such as enterprise size, procurement frequency, etc., to formulate targeted email communication strategies and improve the success rate of cooperation.
The above are the ten most commonly used and efficient email search channels for foreign trade people. In actual foreign trade business, multiple channels can be used in combination to dig out the precise email addresses of foreign customers, continuously expand the business scope, and establish more international cooperative relationships.